Become a Member

Join the only professional association dedicated to supporting scent-related marketing strategies.

  • Develop professional contacts
  • Search a comprehensive Knowledge Base of business and market intelligence
  • Get discounts on conferences, seminars and educational programs


Learn More

separator
Visit our blog

Scent Marketing Digest

separator

Buy books written by our ScentWorld 2013 speakers
Scent Marketing Institute
7 Fox Meadow Road
Scarsdale, NY 10583
USA
+1 (646) 236-4606
info@scentmarketing.org

Scent Marketing Institute Europe
(+31) 653226162
bas.dehaan@scentmarketing.org

 

Scent World - Attend

Attend ScentWorld 2013 

Profitable Ideas...Brilliant Speakers...Great Networking

Valuable, interesting and enjoyable--make your reservations to ScentWorld 2013 today.  Registration includes all speaker presentations, Welcome Reception, Awards Dinner, Closing Reception, Exhibits, breakfasts and coffee breaks for this three-day event.

Members of the Scent Marketing Institute (SMI) are eligible for discounted admission and are able to buy guest passes at low rates for clients, prospects and colleagues. Guest passes are available only to SMI members, so join today and gain the addition of member benefits.


REGISTER TO ATTEND

SMI members   $999 


Non-members    $1299 

Questions? Call Jennifer at 561-400-0009

Both of our special roundtable sessions are included with your admission to the 3-day event, however if you cannot attend the entire event,you can register to attend one or both roundtable sessions below. 

Reserve your spot today!

Special roundtable sessions:

"The Creation of Scent Advertising and Messaging: An Insiders' View From the Creators" - Join Jon Bond, CEO at Big Fuel Communications and co-founder of groundbreaking agency Kirshenbaum Bond and Partners and Ameena Meer, Creative Director and creator of the concepts and stories behind some of the world's most famous scents as they show you how they created the marketing campaigns that through visual imagery and sound, captured the essence of top selling perfumes and propelled them to bestsellers.

Friday, February 8th at 3:00 PM

Cost to attend just this panel - $40


"Smelling, Feeling, Wanting, Learning: A Scent Lovers' Workshop - If you are a perfume aficionado, you need to be here! Karen Dubin, Founder and director, Sniffapalooza, Candice Sabatini, Editor in Chief & Publisher of Beauty News NYC, Sue Phillips, Founder and President, Scenterprises and Mark Behnke, Managing Editor of Ca Fleur Bonwill discuss what's hot and what's not, and you will have a chance to experience a variety of different fragrances.

Friday, February 8th at 4:15 PM

Cost to attend just this panel - $40


Cost to attend both panels - $75

Space is limited, so reserve your seat early!

 

Limited Quantity! Day passes to ScentWorld 2013 Conference Only $549

Choose which DAY offers you the best selection of cutting edge lectures and presentations to help build your business with profitable ideas and applications.  Whether you are interested in scent and sensory research, or technology or the newest success stories of scent applications --you'll be inspired by the renowned speakers, dynamic exhibition area and the valuable networking.           

Please note neither the Gala Awards Reception on February  7, nor the Welcome Reception on February  6 are included with the Day Pass price. Both  Friday panels are included as part of Friday, February 8th  Day Pass.  


Day Pass - Thursday, February 7th

Enjoy fascinating lectures from world-renowned experts on scent and sensory marketing, including:

  • Keynote speaker Dr. Alan Hirsch, groundbreaking scent researcher and inventor of commercially successful weight loss product, Sensa (TM) based on his research, speaking on taking research and implementing it in the market.
  • Dr. Michael Smith, head scientist for top neuromarketing research company, Neurofocus, speaking on how to identify sensory high points in the consumer experience and capitalize on them in marketing.
  • Carmine Santandrea, Robert Mueller-Gruneow and Neal Harris with a panel discussion on the future of scent marketing
  • Andrew Kindfuller, CEO of ScentAir, with scent marketing case studies from around the world
  • Eric Albee, CEO of Aromatic Fusion on the latest technology and applications for delivering scent
  • Eileen Hedrick, VP of regulatory affairs for Belmay Fragrances on global regulations and safety issues affecting scent marketing
  • Dr. Maureen Morrin, prolific scent and sensory marketing researcher, on using scent to spark consumer memories
  • Note: the day pass does not include the Gala cocktail party or dinner Thursday evening

Day pass for Thursday - $549

  • At breakfast, listen to acclaimed brand expert Jim Joseph on building the brand experience
  • Keynote speaker, Professor Diana Derval, President of Derval Research on the surprising biological basis for our sensory perception and preferences
  • Nicola Pozzani, CEO of SSense, on a holistic experience of scent 
  • Siegel+Gale branding and creative gurus Austyn Stevens and Andreas Ruggias on bringing utilizing scent in branding
  • Matt Frost, of IFF, Dr. Syed Shamil of Mane and Sue Phillips of Scenterprises in a panel discussion of fragrance trends
  • Christophe Laudamiel, perfumer and founder of Dream Air on what the ambient scenting community needs and should always keep in mind

Day pass for Friday - $549

 

Welcome Reception: Great Networking $75

  • Meet and greet the speakers, sponsors , exhibitors and attendees from over 21 countries
  • Special guests and presentations

       Wednesday, February 6th   6:30-8:00pm

Gala Awards Cocktail Reception and Dinner:  Evening with the Insiders  $185

  •  Network with the award winners, speakers , sponsors, exhibitors, and attendees from around the globe
  • Keynote Speaker: Noted Author, Curator and Critic Chandler Burr ; and special guests including NY State  Senator Liz Krueger
  • Awards Presentations and Ceremony
  • 3 Course Dinner and Wine

      Thursday , February 7th   7:00-9:00pm


Stay current with industry news & trends, emerging technologies and applications.

Subscribe

The Scent Marketing Compendium

The essential directory to more than 200 Scent Marketing resources, industry experts, scent developers, scent solution providers and other suppliers to our industry from around the world.
Constantly updated! Only $39.90!

Separator

ScentWorld 2013 ad

 

Separator

Visit the
"Scent Marketing"
Groups at

 

Scent Marketing Institute

Promote Your Page Too

Whos Is Who in Hospitality

LinkedIn

XING

Separator

Member

Circle of sensory excellence

ASAE

Separator

© 2011 Scent Marketing Institute